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So how does ASUS take one of the best Android tablets on the market and make it even better? Like always they innovate and think ahead, just like they’ve executed brilliantly and proven once again with the new ASUS Prime also known as the Transformer 2 tablet. A release date will be revealed on November 9th.

Now I know this isn’t exactly breaking news, Transformer 2 rumors have been spreading across blogs and the tablet industry for some time. That was of course until all rumors and speculations were put to rest when Johnny Shih unveiled the new Transformer Prime in Hong Kong during a recent All Things Digital conference. Nonetheless, being the proud owner of the original ASUS Eee Pad Transformer, and since I haven’t touched on this hot topic yet, I felt it was time I shared my thoughts on the future tablet.

First of all, to say that I enjoy using the original Transformer tablet would be an understatement, and I’m especially excited about the ASUS Transformer Prime. With so many tablet PC manufacturers coming and going, ASUS has been one of the few companies to stay afloat and have an impact in the highly competitive industry which is practically dominated by Apple. Their concepts, quality products, ingenuity as well as superb customer services plays a big role in their success. Put it this way, it’s no accident that they are known as having one of the higher end and top performing tablets on the market and in my opinion they deserve every bit of praise that they get. They earned great success fair and square and with the launch of the Transformer Prime just before the holidays this will help them maintain their position even more.

What’s New With the Transformer Prime Android Tablet?

For starters, it might possibly be the first tablet on the market that is operated by the new Ice Cream Sandwich operating system and also come equipped with the Kal-El quad-core processor (Tegra 3). That alone is enough of a selling point, but it doesn’t stop there. It has a slick new design and is only 8.3mm thin. Also, you can’t help but be enticed by the new brushed aluminum body which also happens to be fingerprint resistant.

Slick new look and brushed aluminum body on the Transformer Prime

There are some similarities to the original Transformer tablet such as a 5MP rear facing camera, detachable keyboard and 1280×800 display resolution. It will still sport the 10.1 inch screen size and also come equipped with mini-HDMI ports, USB and SD card slot. I’m not quite sure if it will have LED camera flash or not, but certainly that would also be a nice addition.

Check out the video below where Walt Mossberg from All Things D discusses the highly anticipated Tranformer Prime with ASUS Chairman Johnny Shih.


So, as it stands, although we don’t know the official launch date yet, we do know the Transformer Prime will be available for purchase sometime before the holidays. The price is estimated at around $499 and the option to purchase either a 16GB or 32GB model (or both) will be available.

This new model Transformer will also have improved battery life, not like it needed it since the battery life on the original Transformer is already impressive. There’s no doubt the Transformer Prime will be a very fast, diverse and powerful mobile device. Surely this is one must have next generation Android tablet that will be on a lot of people’s Christmas wishlist.

What are your thoughts and opinions on this new shiny metal object? Are you looking forward to its release and is it everything you expected from ASUS and more? Please share you comments and tell us what’s on your mind in the comment section below.

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